I noticed, whilst on my first foray into the Gumtree website (auction site like eBay) that the top banner, when I did a search on baby slings, had a big plug from Heinz, offering a free tin of formula as well as the chance to win other prizes once you clicked on the button. I guess this sort of internet advertising must circumvent current MAIF regulations?
Anyway, Heinz is not my friend as of now.