I've had outbreaks of coldsores (herpes simplex) in places other than my mouth/lips... The very first time I ever got it was on my cheek (about where people get dimples when they smile) and I thought it was pimples to start with... It wasn't until I later got a normal coldsore on my mouth that I recognised the first one for what it was. I occasionally get a reoccurrance on my cheek, and have had several episodes of a large patch on the back of my neck, and also on the skin between my top lip and my nose, in addition to the various spots around my mouth. (I sound like a real wreck now, don't I!) I've also had what was suspected to be an outbreak in my eye on one occasion, and have been warned to be careful not to let the infection spread to any broken skin (from eczema) on my hands.

Antiviral medications will help herpes simplex if started soon enough after an outbreak, and can reoccur in different places. Maybe this is what you have?