How would you market breastmilk?

**HotI** · September 17th, 2011, 08:28 AM

Maybe info for partners/family/friends/work colleagues on how they can support breastfeeding Mums- and along with that you could discuss the benefits of breastfeeding to them and the community (environmental effects, health benefits to women, health benefits to babies/children -> lower health care costs).

**Kazbah** · September 17th, 2011, 09:13 AM

Just an idea - the gruen transfer has the section to "sell the unsellable".

Why don't we all jump onto the facebook page and put forward this suggestion to market breastmilk?

**sloane** · September 17th, 2011, 10:11 AM

Just an idea - the gruen transfer has the section to "sell the unsellable".

Why don't we all jump onto the facebook page and put forward this suggestion to market breastmilk?

that was exactly what i was thinking!!

**Lolpigs** · September 17th, 2011, 10:22 AM

In my observations about my socioeconomic group, there are lots of people that choose formula. Alot of the time becuase it is percieved as "easier" and "more convienent" than BF. Also, becuase there is a perception that "people of a lower socioeconomic status BF" (Please noone get offended I dont think that! :hugs: ) And I remember someone on this forum saying that someone actually said that to them at work (Grant it was a silly 20 something male) but the perception is there still. Which is quite untrue as most people here can attest to. Alot of women in my socioeconomic group dont even try to BF becuase it's percieved as "very hard to do" etc.

I think disuaging those assumptions would also need to be part of a campaign, obviously one add is not going to solve all of those LOL