I had a 12 month goal but I only made it to 6 months full time got a vomiting bug ended up in hospital and lost most of my supply I switched to formula and only bf morning and night feeds I could have tried to get y supply back up but I was struggling as it was so I was happy how far I made it and advertising didn't play any role in my changing lol if anything it turned me away from particular brands like that karicare ad with the creepy laughing kid