How much are advertising fees normally?

[Enchanted]

You could just have a standard board out the front. They usually only charge you to erect it.

I would sit down with the agent again and get them to break everything down to you (incl. costs) and why they think you need x,y and z with the advertising. Ask them what their main sources of inquiry are and maybe work off that?! (They always keep track of where inquiries are generated from!)

ETA- Buxtons have a HUGE rep for advertising and being the leading in marketing etc etc. So they will try and sell you all the bells and whistles you don't really need.