Im very aware of this too, I try to ensure that most if not all of my childs products are to a high degree "natural".
I am really struggling about thinking of returning to work, see, I used to work in a pharmacy...the last pharmacy I worked(Big National Brand) for I actually got into trouble for encouraging new mothers to breastfeed and not shoving formula down their throats (anything to meet their sales targets!) also for telling them about the lovely shop across the road that sold cloth nappies and organic natural skin care, I did a presentation in my pharmacy course about the evils of J&J and other brands that contain all these nasties, sadly they pay these pharmacies big dollars to have these products and push them too.

Baby wipes is another big thing for me, I try to use cloth when I can but its not always convenient, I buy an organic, natural bamboo based wipes now, Jacob no longer screams when I wipe his bum. amazing really, it disgusts me how many companies add anti freeze to their products.