yep to the white bread Bath.
My sister and I used to always clash a bit over bread when we holidayed together because I like to buy grainy/wholemeal breads and she liked white bread.
Recently on of her friends had colon surgery and was put on a no fibre diet (no fruit, no veges etc). On the no fibre diet she's allowed to have white bread but no wholemeal or multigrain etc. Ever since then my sister has started buying grainy/wholemeal breads.
It's kind of freaky that they have removed all the goodness from bread

That said I do get the odd crusty french stick - I don't mind an occasional white bread indulgence.