I can guarantee that the hay and silage they use will have grain in it. There is zero nutritional value in hay and silage that has had the brain harvested from it first. If you do that then it's called strawSo your 'grass fed' cows are actually getting grain from the hay and silage.
Nope, can't see it happening for dairy products, not on a large scale. If it became a specific marketing point then I imagine that the price would go up. Now I realise that you would probably still be happy to pay a premium for it, but I can't see it taking off and becoming the mainstream product. Dairy farmers are getting ****ed in the arse by woolworths and coles as it is with their cheap homebrand milk etc and they are struggling as it is without the added cost of producing 100% grass fed products. So if you think your homebrand butter is cheap, think of the farmer who gets paid stuff all for his milk.
This. Australia simply does not have the climatic conditions to produce this type of product in large volume. I would also suspect that those companies that are producing 'grass fed' products either have a very small production run or they are supplementing australian product for imported products to keep supply happening year round. There is also an environmental cost to all of this too. For many farms to continue to produce green feed all year, they need to irrigate, which places a larger burden on the water system. I think this is a factor that no one ever considers when they are buying their trendy products. Afterall, it's easy to just shut that side of it out so people can think they feel better about themselves by only buying grass fed.
Now, from an animal heath point of view, they need grain. It's their protein source just like meat is to you or me. Without the protein, they lose body condition and when they are not as healthy as they can be, how can they possibly produce good quality milk? If you are buying a product that claims to be 100% grass fed dairy, I would be HIGHLY suspicious that they are supplementing the diet of those animals with something else because they cannot have healthy animals that exist on plant matter alone and I'd be wanting to know what that supplement is.
This info is from the Dairy Australia website;
Cows need a balanced diet which gives them enough energy to keep their bodies working and to produce milk. Cows enjoy a diet which consists of five main types of food, so they have five food groups just like you!
The main food for dairy cows is pasture, which is a mixture of grass and legumes growing in the farm paddocks. Legumes provide protein, and clover is the main legume found in pasture.
When cows are producing milk they sometimes cannot get enough energy from eating pasture alone. Farmers usually give the cows some high-energy grain when they come into the milking shed as encouragement to be milked.
Cows eat about 40 kg of nutritious food a day (40 kg of food equals 206 baked potatoes or 1,440 slices of bread!).
What a cow eats affects how much milk she gives, so farmers need to ensure that their cows have a nutritious diet.
Dairy cows have five main types of food in their diet. These are:
Pasture - the name for the plants growing in the paddocks in which cows graze. Pasture plants can be grasses such as rye-grass, or legumes such as clover. The largest part of an Australian dairy cow's diet is fresh pasture.
Hay - extra pasture that has been dried, cut and made into bales to give to the cows later.
Silage - pasture that has been cut and stored while it is still green to retain the nutrients.
Grains - cereals such as wheat and barley provide more energy than pasture and help cows make more milk. Grains can be crushed and mixed with vitamins and minerals to form pellets. These are usually given to cows at milking time.
Forage crops - special crops are sometimes grown for the cows to graze on during summer. These plants include lucerne, maize (corn), millet, turnips and oats. Cows love to eat the green leafy plants and also dig up the turnips from under the ground and eat these too.





Grain feeding is a very rare practice in NZ - most farmers cut hay/silage for winter feed. That is why our diary products taste much better than the Australian ones (my opinion, not trying to pick a fight lol).
So your 'grass fed' cows are actually getting grain from the hay and silage.
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Either way, pretty sure vegans don't eat grass or grain fed butter 
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