Smarties - free from artifical colours and flavours?

[BrightSparkles]

Ok...so i don't buy them because I hate the taste of the chocolate in them. But can someone explain to me how they don't contain artificial colours and flavours??? Hello... the shells are in all sorts of colours - red, blue, yellow etc. Do they not need colouring to create this???????
I just saw the ad on tv...got me thinkgin about it.

[AliBaby]

i was thinking the same thign the other day!! They are multi coloured!! I dont think that chocolate grows out of the plant like that!!! Although that would be nice!

[blackduckies]

Exactly the same thought ran through my head when i saw your post> Yes their ad says that but they are very brightly coloured???? I don't have a packet otherwise I would have a lk.

[Amaunet]

Googled and found this

Nestlé Australia today announced it is replacing the artificial colours and flavours in its iconic Smarties product with ingredients derived from natural sources such as Turmeric, Carotene and Spirulina.

“The technical people in our factory have been working for over 12 months to come up with a way to remove the artificial colours and flavours while retaining the brightness and the great Smarties taste that everyone loves,” said the General Manager, Confectionery and Snacks for Nestlé Australia, Mr Andrew McIver.

I loved smarties as a kid, cos I used to lick the red ones and use as blush/lipstick and the blue or green as eye shadow etc - yes I rubbed them on my face - gross I know

[MantaRay]

It's a good step forward, but there are still problems with some natural flavours and colours too. Colours are particularly difficult because they don't have to list numbers all the time due to patents, so you have no way of knowing what's safe and what isn't.

Also, I boycott Nestle so I won't be trying them

[saslia]

They are not as brightly coloured as they used to be but it does allow my DD to have them - she reacts badly to artificial stuff.

[~Gee_Whizzy~]

I loved smarties as a kid, cos I used to lick the red ones and use as blush/lipstick and the blue or green as eye shadow

LMAO!! - Sooo glad i wasn't the only kid who did this