Hi chick Don't take it personally, although I understand how disheartening it can be! These things take time.
Some suggestions...
First thing that trikes me is your name. It is INCREDIBLY similar to a very well known wahm store. This may have a few results: people confuse you; people wonder why the name is so similar and question your integrity; when you do become successful and more well-known, it may limit your potential.
Your products looks beautiful too, seems to be a good quality and very pretty, so that is fab! But I think that you need to look at finding something unique that is yours - there are a LOT of ruffle makers, a LOT of taggie makers, and you are competing within a relatively small market with a very large number of already established producers.
Are you a member of the WAHM promotions pages? There are several these days, but your first port of call should be getting on board with MWWAH - Jess does an amazing job promoting and supporting wahm business and has been doing it for several years now. There are some other pages around too - The Mummy Tree, Support a WAHP, etc. They are very easy to find.
Try and get involved on the wahm pages, promote your page on them when you can and get your name out there!
You need a review section on your page - it is a FB app and dead simple to use, get some of your previous customers to write some reviews of your products and service so people have some idea when they go to your page what experience they can expect to have.
You need some info pages - either set up a splash "Welcome" page, or some discussions - about you, terms of sale and how to order - the more information, the better. There are a LOT of WAHM scammers out there and people need to trust you - they do this by having as much info as possible, you need to be an open book.
Also, people won't ask questions - they are time poor and CBF waiting for the answer, they want to buy something they want the information on a silver platter. It avoids confusion, less back and forth, and quicker sales for you.
Get a CONTACT US tab - people won't email you as readily as they will just click the tab and send through their order. Just easier.
Get onto Melissa at Where to Start Websites and she can do up those things for you, she is fabulous, tell her Alexis sent you.
She can do logo's etc for you too, which helps with branding, they aren't expensive.
Have you tried markets? There are a LOT of children's markets around these days, and even your local craft markets can be a good place to start. Not huge money spinners to begin with, but in terms of exposure and meeting your community they are invaluable.
Check out Mathilda's Children's Market - they are on FB and have a website too. There are a few others around, a quick search on FB will yield results.
Try and get on board with some auctions too, find something you believe in and donate some goods.
The cloth nappy hunt is a good one too, you have missed the boat, for the next one in September, but they are held twice a year and excellent exposure - you will need a website though. Have a look at WAHM Naps store and think about putting a store up there.
Get out and involved in the community!! You will quickly see how very very connected the online mums are, it is quite scary really! Word of mouth is everything and once people know who you are it will be easier.
Anyway, I hope that all helps. Like I said, don't take it personally though - it is business, look at your market, work out what they want and do your best to give it them.
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