I dont think you were too harsh at all. If customers don't stand up and report unsatisfactory customer service, nothing will ever get done about it. Corporations like Woolworths make millions of dollars out of everyday people like you, the least you deserve for your effort is a decent level or customer service.
As someone who works in retail and has been a supervisor myself, feedback is welcomed and is always taken seriously (well was when i worked at target). That service you got was disgraceful, not to mention a mother with a child having to search for a trolley is just down right unacceptable. You should have tried to include names, or even describe what they looked like that way they knew which staff members to have a talk to but its one of those things all staff will need to be spoken to.
Nettie on your reciept it should have who served you and the time can you copy that part and send it too? that way they will be able (hopefully) to speak with the person invovled.
I hate it when they pack the bags all wrong and put "squashables" on the bottom! You would think it was just common sense to put that sort of stuff on top, oh and ALL the cold stuff together!
If you are unsatisfied with your experience then you have every right to make a complaint, as you said, we are paying for the goods, and would like to get them home in one piece!
DH is a bit of a 'don't rock the boat' sort of person, so I really wanted another opinion on if I was being a bit irrational!
If they direct my complaint onto the manager (who I kind of know as he's the cousin of a workmate), I'm happy to go down there and point them out. They're all locals and I remember them.
I can always send though the receipt details if they want them.
I'll let you know what sort of reply I get back! IF I get one!
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