These are great!

When I was a kid we would pass by a very popular chain diner that served burgers. We couldn't go there after my brother learned the name, and mom would go out of her way to avoid driving by the place cause Rudd*uckers was all he could talk about for DAYS after! (and of course dad would take every opportunity drive the route that allowed us to see it)
(appropriate title- Fuddruckers - I think there were some up in QLD a while back).