Def not - I don't think you can go sissy while they are still little my DS loves Care bears so he has a couple but he is still just as boisterous and boyish as any other boy his age. As for it not being soft and cuddly not sure - my DS actually prefers hard toys with bells and whistles over soft while my DD is def a soft toy girl so I guess it depends, what's his favourite toy at the moment? Could you take him to the shops and show him one and see how he reacts?