Yeah, it's scary how much crappy food is sold as being a healthy option.
The heart tick is great case in point. It costs heaps to get the tick and they protect the trademark really aggressively but they are happy to slather it all over boxes of high sugar cereal.
The guy who wrote Sweet Poison had a great blog entry about it
Raisin Hell: Heart Foundation says sugar isn't relevant.
The cereal aisle is one of my pet rants. It's full of products labeled as healthy but most of them would feel more at home in the confectionary aisle. If you took out all the high sugar cereals you would pretty much be left with weet-bix, all-bran and rolled oats lol.


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