Its not like they have LULLABY CONCEPTIONS plastered all over the packaging LOL....from memory, when i ordered mine, it was in a A4 size envelope, no marketing of the company whatsoever on the envelope itself - the OPKs etc were in a box - i.e so you couldnt 'feel' what was in the box...

I was more concerned about my postie - i didnt want him knowing my business !!!